Beyond Carbon: Taking a Systems Approach to Sustainability

Spring 2023

CONVERSATIONS IN CONTEXT As agriculture and food industries strive to address climate change by reducing greenhouse gas emissions, organizations across food, fuel, and fiber supply chains are increasingly focused on carbon reductions as a key metric of success. Net-zero commitments supported by carbon-smart agriculture initiatives are gaining momentum in hopes of unlocking new value for … Continue reading Beyond Carbon: Taking a Systems Approach to Sustainability

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Speeding the adoption curve through risk sharing

Spring 2023

As complexity increases, driving outcomes—not products—may improve adoption. This is the second article in a series exploring business model innovation through risk mitigation across the agriculture value chain. In the December 2022 article, Christian Guffy, a partner with The Context Network, discussed the historic compartmentalization of risk and the potential for risk sharing in commoditized … Continue reading Speeding the adoption curve through risk sharing

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PRESS RELEASE: The Context Network Announces Four New Partners

Spring 2023

WEST DES MOINES, IOWA (March 6, 2023): The Context Network (Context), an agribusiness consulting firm, is pleased to announce the expansion of its leadership team with the promotion of Amanda Bushell, Kellie Gypin, Jason Nickerson, and Kris Pauna to partner. “As we continue to grow our next generation of leaders, we’re excited to welcome these … Continue reading PRESS RELEASE: The Context Network Announces Four New Partners

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Business model innovation: Shared risk can lead to reward

Winter 2022

Market dynamics are driving players across the agriculture value chain to explore new pathways for innovation. With an increasingly challenging environment for novel product development, companies are considering other innovative ways to differentiate their offering and garner loyalty, including new business models. In this environment, a business model built around risk-sharing warrants a closer look. … Continue reading Business model innovation: Shared risk can lead to reward

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The Context Network’s ESG Expert Jason Nickerson Promoted to Principal

Summer 2022

The Context Network’s ESG Expert Jason Nickerson Promoted to Principal   WEST DES MOINES, IOWA (July 7, 2022): The Context Network (Context), an agribusiness consulting firm, broadened its leadership team with the promotion of Jason Nickerson to principal. Nickerson most recently served as program director at Context with a focus on global strategy and sustainability. … Continue reading The Context Network’s ESG Expert Jason Nickerson Promoted to Principal

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The Context Network Gets Precise about Environmental Benefits of Precision Agriculture

Spring 2022

The Context Network Partner Doug Griffin, who was recently named to the Association of Equipment Manufacturers (AEM) Ag Sector Board, led a Context team that helped AEM and other industry associations quantify the environmental benefits of precision agriculture. Griffin shares what they learned here: The name says it all. Precision agriculture is about applying the … Continue reading The Context Network Gets Precise about Environmental Benefits of Precision Agriculture

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Press Release: The Context Network Expands Leadership Team

Spring 2022

WEST DES MOINES, IOWA (April 29, 2022): The Context Network (Context), an agribusiness consulting firm, has expanded its leadership team, naming Kellie Gypin and Kris Pauna as new Principals. Context Chairman of the Board James Mann said, “Both Kellie and Kris are already driving change within Context. They bring incredible insights that have not only … Continue reading Press Release: The Context Network Expands Leadership Team

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The next 10 years in food and agriculture: Multiple technology breakthroughs herald an exciting future.

Spring 2022

Mike J. Borel, Partner at The Context Network, spoke at the February 2022 Alliance of Chief Executives Roundtable, an online event that brought industry leaders together to share their insights on the future of food and agriculture. Borel summarized his point of view here: Technology breakthroughs have a long history of changing and improving agriculture. … Continue reading The next 10 years in food and agriculture: Multiple technology breakthroughs herald an exciting future.

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The Unintended Consequences: Enhancing Resiliency in the Egg Supply Chain: Consumers, Part 4

Summer 2020

COVID-19 has challenged numerous global and U.S. supply chains, shedding light on weaknesses in the systems.  The food supply chain certainly was not immune. While bare shelves and empty coolers are eye-opening and may seem temporary to consumers, the impacts on the disruption will have long-lasting implications from an economic, environmental, and social standpoint. In … Continue reading The Unintended Consequences: Enhancing Resiliency in the Egg Supply Chain: Consumers, Part 4

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The Unintended Consequences: Enhancing Resiliency in the Egg Supply Chain: Food Service, Part 3

Summer 2020

Consumer eating habits have changed in the past 10 weeks. Technomic projected in late March that the foodservice industry – those charged with preparing meals outside the home – could be facing as much as a 27 percent revenue decrease for 2020 compared year over year to 2019. These changes in consumer eating led those … Continue reading The Unintended Consequences: Enhancing Resiliency in the Egg Supply Chain: Food Service, Part 3

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